• media photography 01
  • media photography 02
  • media photography 03

Overview

The role of a digital marketer is to design, build and implement digital campaigns across a variety of online and social media platforms. A digital marketer will typically be working as part of a team in which they will have responsibility for some elements of the overall marketing plan or campaign.

Course description

This Apprenticeship has been designed to meet the needs of employers, to either upskill their workforce or recruit new talent. The Apprenticeship Standard Digital Marketer consists of the digital marketer standard, Level 2 maths and English, technical competencies, technical knowledge & understanding, underpinning skills, attitudes & behaviours and one internationally recognised vendor or professional qualification.

On completion of the Apprenticeship, you will gain the opportunity to become a professional member of the Chartered Institute of Marketing and/or Associate membership of the British Computer Society.

There is an End Point Assessment where the apprentice will produce a summative portfolio, synoptic project, employer reference and undertake an interview with an independent assessor. This will be graded as a Pass, Merit or Distinction.

What areas will I study?

The main areas of study are:

  • Written communication
  • Research
  • Technologies
  • Data
  • Customer service
  • Problem solving
  • Analysis
  • Implementation
  • Using digital tools effectively
  • Digital analytics

Course options

Age range Start Fees Duration Further Information
16-18 Throughout the Academic Year | 2019/20 - 18 Month(s) Any course under level 4 for 16-18 year olds is likely to be free.
19-23 (no level 3 qualification) Throughout the Academic Year | 2019/20 - 18 Month(s) Any course under level 4 for 19-23 year olds without a full level 3 qualification is likely to be free, please contact the college for further information
19-23 (with 1 or more level 3 qualifications) Throughout the Academic Year | 2019/20 £0 18 Month(s) You are eligible for an advanced learning loan; please visit our advanced learning loan information page to find out more.
24+ Throughout the Academic Year | 2019/20 £0 18 Month(s) You are eligible for an advanced learning loan; please visit our advanced learning loan information page to find out more.
Age range Start Fees Duration Further Information
16-18 Throughout the Academic Year | 2018/19 - 18 Month(s) Any course under level 4 for 16-18 year olds is likely to be free.
19-23 (no level 3 qualification) Throughout the Academic Year | 2018/19 - 18 Month(s) Any course under level 4 for 19-23 year olds without a full level 3 qualification is likely to be free, please contact the college for further information
19-23 (with 1 or more level 3 qualifications) Throughout the Academic Year | 2018/19 £0 18 Month(s) You are eligible for an advanced learning loan; please visit our advanced learning loan information page to find out more.
24+ Throughout the Academic Year | 2018/19 £0 18 Month(s) You are eligible for an advanced learning loan; please visit our advanced learning loan information page to find out more.
Ofsted
customer service
investors in people
rospa
disability confident
british council
matrix
esf