Late February saw Fleur East (of X-Factor and I’m a Celebrity fame) and a production crew from the BBC’s One Show, spend the day at our Handsworth campus to interview our very own Apache Indian. They came to interview Apache about his 30-year anniversary in the music business and his community project, the AIM Music Academy.
Based at our Handsworth campus, the music academy was set up in 2013, to help young people with music and life-skills, whilst encouraging pride in the community and celebrating diversity. In 2016 they won the National Diversity Award for being the best group in the Age category in the country.
Apache is also working with the college on one of its latest projects funded by the West Midlands Combined Authority. The Ignite programme offers support through music and sports to young people aged 19-23 who aren’t currently studying or in work.
Apache Indian is the stage name of Steve Kapur, born in Handsworth in 1967 and arguably best known for his 1993 top 5 single ‘Boom Shack-A-Lak’, which has featured in many Hollywood films.
The production crew started the day by recording outside footage of Fleur meeting Apache and entering the Handsworth campus. Next was the interview with Apache in the Common Room and after that, with our Principal Mike Hopkins, who talked about growing up in the Handsworth area and the work Apache does with young people.
After a short break for samosas and a drink, everyone, including students from Apache’s music academy, headed for the recording studio where his band were waiting to record ‘Boom Shack-A-Lak', guest starring Fleur East.
Apache described the day as perfect and magical, adding, “It was great to be interviewed for such a big TV show celebrating 30 years in the music industry, but even more so, it was a vision come true to bring these great moments and opportunities to my community, especially the young people in my Academy. We just cannot wait for the piece to be shown on TV as it also includes performances and interviews from the young people at Aim Academy. The day was inspiring, uplifting and truly special in every way and won't be forgotten for many years to come!”
The segment was due to air in March, however since the outbreak of Covid-19, it has been postponed for later in the year. Keep an eye on our social media channels, as we are sure to let you know when it will be on.
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